Iminyaka engama-70 Pantene Pro-V

Anonim

Konke kwaqala kuma-40s ekhulu leminyaka elidlule. UPantene wathola igama lakhe ngenxa yePanthenol, noma i-Provitamin B5. Izakhiwo zayo, zilusizo ezinweleni nasesikhumba, kuvulwe ososayensi baseSwitzerland kuma-40s phakathi neMpi Yezwe II, base befuna isikhwama esisebenzayo sokwelashwa kwamanxeba nokushiswa.

Pantene, 1945

Pantene, 1945

Futhi ngo-1945, ephefumulelwe yilokhu kutholwa, ososayensi benkampani yezemithi yaseSwitzerland Hoffman-Larochhe idale umkhiqizo omusha oyingqayizivele - uPantene. Kuma-60s, usosayensi uDkt Gustav Yerlemann (Gustav Erlemann), okwaziwa ngokuthi yi- "King of Vitamini," iba ngumlingani kaHoffman-Larochhe.

Pantene, 1960

Pantene, 1960

Ngokubambisana bakha amaqoqo amasha ama-2 wemikhiqizo yokunakekelwa kwezinwele zePantene - Kwabesilisa nabesifazane. Ngaleso sikhathi esifanayo, uPantene uya emakethe yaseMelika.

Pantene, 1966

Pantene, 1966

Ngo-1973, uPantene Pro-V ubhekene nokubhalwa kabusha kokubhalwa kabusha. Kungaleso sikhathi lapho isembozo segolide esidumile sesakhiwo se-cylindrical, abalandeli bomkhiqizo bakhumbula kuze kube manje.

Pantene, 1970

Pantene, 1970

Ngo-1983, uPantene wathola ama-Richardson Vicks kuqala, kwathi emva kwalokho, iminyaka emi-2 kamuva, uhlobo lwaluyingxenye yePocter & Gamble Portfolio.

Pantene, 1983

Pantene, 1983

Kusukela lapho, izwe le-Ascential lePantene seliqalile, elivele lifikile emakethe yabathengi abaningi ngonyaka olandelayo, batholakale kubo bonke abesifazane. Ukusuka ezikhungweni ezinkulu zokuthenga, uPantene, naye wathuthela emakhemisi, ezitolo ezinkulu kanye nezitolo ezincane.

Ngo-1986, uPantene wethule amafomathi athuthukisiwe ama-shampoos alo kanye nama-air conditioners, aqiniswe kulo mcimbi ngokwethula umkhankaso wokukhangisa osephenduke umkhakha womkhiqizo. Isiqubulo esithi "Ungangizondi kuphela ngoba ngimuhle" (ungangizondi ngoba ngimuhle) wawusetshenziswa ngumkhiqizo iminyaka eminingana, waba ngomunye wokukhangisa ophumelele kakhulu kuwo wonke umlando.

Kuma-90s pantene iba ngomunye wemikhiqizo yezigidigidi ku "player & gemble", asele kuze kube namuhla. Ngaphezu kwalokho, umkhiqizo omusha we-brand, i-shampoo kanye ne-palsam engu-2-in-1 evulekile ye-palsam, inempumelelo emangalisa.

Pantene, ngo-1993

Pantene, ngo-1993

Amalungu esayensi weLabiararia Pantene asebenza ngokungakhathali ukudala imikhiqizo emisha, isikhathi esiholayo. Ngakho-ke ngo-2010, uPantene Pro-V wethule umugqa omusha wemikhiqizo yezinguquko, esebenzisa ubuchwepheshe obuphefumulelwe yizifundo ze-NASA. Amandla "okubheka ngaphakathi" izinwele ziye zaba lula ukubonga ocwaningweni zisebenzisa ama-microscope amaningi, okufana nalokho, okwakusetshenziselwa ukucwaninga kwamasampula enhlabathi eMars. Ngenxa yalokhu, iphothifoliyo e-Pantene Pro-V Grocery yavuselelwa ngokuphelele, kanye nokuhlelwa kabusha kanye nokuhlanganiswa kwawo wonke amaphakheji.

Pantene, 1997

Pantene, 1997

Ngo-2013, ngemuva kweminyaka eminingi yocwaningo lwesayensi, uPantene wethule iqoqo lokuqala lokulwa nokuguga kokunakekelwa kwezinwele: Uchungechunge lwe-Pantene Age Defy, ubuso buso iba umlingisi we-cortredney cockerney coke. Ngaphezu kwalokho, ngoJuni wawo lowo nyaka, uPantene ubekwe owesine owesine phakathi kwemikhiqizo yezigidigidi ku-P & G Portfolio.

Futhi namhlanje uPantene ahambisana nesayensi kanye nokwenziwa okusha emkhakheni wobuhle, uhlobo lomkhiqizo olukhiphe isayensi yezinwele kuye kwinkolo.

Pantene, 2011

Pantene, 2011

Yasungulwa ngo-1945, wadlula kude kusuka kumkhiqizo omncane wendawo waya ku-World Betterseller, okhetha izigidi zabesifazane emhlabeni wonke.

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