Ngo-2020, umbala wonyaka okhethwe yi-Colour Institute, okuluhlaza okwesibhakabhaka kwavela ukubanjwa okumangazayo. Kumemezele amasonto ambalwa ngaphambi kokuthola ukukhanya okuqala kwe-Covid-19, lo mthunzi usetshenziselwa izinkawu zezokwelapha emhlabeni jikelele. Ukwazi lowo mbani kungenzeka ukuthi ashaye kabili, ngo-2021 iqembu lezinhloso zohlobo lwe-American of Paints akhetha imithunzi emibili - lumpunga olulodwa nokukhanya - isikhathi sesibili semibala eneminyaka engamashumi amabili yonyaka. Izinsizakalo zokukhethwa kwePantene Colors ezisetshenziswa ngabaklami bemfashini, abaqambi bezithombe kanye nabaqambi abaphakathi kuwumthombo wokubikezela iphalethi engathandwa phakathi kwabathengi.
Ukukhetha kwabo umbala wonyaka kuvame ukudala impikiswano. Kulonyaka, le nhlanganisela iqhathaniswa nemithunzi yama-vests akhanyayo, ukumaka umgwaqo kanye "nokumemeza i-urban melancholy, i-facade enesihluku, ilanga elibandayo kanye nesimende." IVogue ichaze njengekhambi "ngempela elixakile". I-Colour Institute ibiza ukukhetha kwayo kulo nyaka "umyalezo wenjabulo, yaqiniswa ngamandla kaMoya." Kepha amanani amnyama ampunga, umthunzi ophuzi, abaqhathanisa nawo "amatshe amatshe olwandle nezinto zemvelo", zikuthola kulula. Ibhulukwe lezemidlalo sonke esilibeka njalo ekuseni njalo. Ngezinsuku ezifanayo zidlula komunye.
Ukukhetha kwesibili kokukhanya kungumbala ophuzi ophuzi, ochazwa ngokuthi "okukhanyayo futhi onakile", "ubuhlakani obukhazimula" futhi "oboshwe ngamandla elanga". Ngokokuqala ngqa eminyakeni eyishumi, kwakhethwa umthunzi wephuzi. Ngo-2009, lapho bekhethe umbala ophuzi ophuzi, uMimosa, bathi "akukho olunye umbala oveza amathemba nokuzethemba okungaphezu kophuzi." Mhlawumbe okuningi sekushintshile eminyakeni eyi-10, kepha kubonakala sengathi ukuhunyushwa kophuzi kuhlala kufana.
Engxoxweni ene-vogue, abahlaziyi be-patnen tetments bachaza ukuthi bakhethe imibala emibili, ngoba "kwaba sobala ukuthi ngeke kube nombala owodwa ongavezwa, - kunalokho obekubalulekile ukuba nemibala emibili ezimele engahlangana. " Emuva ngo-2016, lapho bekhethe umthunzi we-rose quartz, eyaba odume kakhulu njenge-milnenial pink ukukhethwa okuluhlaza okwesibhakabhaka okuluhlaza okwesibhakabhaka okumele kube "nokuhamba kahle" kanye "nokubusheleleka". Ukukhethwa kombala wonyaka kuvame ukuba yisitatimende senhlalo - inselelo yesimo sezulu isibe yiphuzu elicacile lokukhethwa kwamakhorali aphilayo ngonyaka ka-2019 kanye nomthunzi we-greenery ngo-2017. NgoSepthemba walo nyaka, uhlobo lokupenda luphinde lwakhipha umthunzi okhanyayo wesikhathi esibomvu ukuqeda umzamo wokudlula ebudlelwaneni bokuya esikhathini.