Uluhlu lwezenzo ezilungileyo zezenzo "zeKrisimesi zeKrisimesi" ziya kuvela amanqaku amahlanu kwimimandla yaseRussia, apho amabala emidlalo emihla ngemihla aya kuvulwa kwintsimi yee-odwage.
"IKrisimesi Caravan" Coca-Cola Russia Lo nyaka ubhiyozela iminyaka eyi-15-le projekthi iphambili igubungela ilizwe liphela. Nyaka ngamnye u-Coca-Cola rula thenga izipho zabo kwaye eze kubafundi abaziinkedanueds ukubanika imvakalelo yoNyaka oMtsha woNyaka, kunye noncedo oluqhubekayo.
Ubambiswano ne-Elena enesisa i-Elena Inbaeva ihambelana ngokupheleleyo nentanda-bulumko ye "Krisimesi Caravan". I-Coca-Cola i-rusia ixhasa olona manyathelo entlalontle kakhulu kwithemba lokuba iinzame ezidibeneyo ziya kunceda abantu abaselula bazifumana ebomini kwaye baziva beyimfuneko. Eyona njongo iphambili yendawo ye-Elena kukuziswa ngendlela esebenzayo kunye nenjongo yenkcubeko kunye nezemidlalo ibe yindlela yabantwana kunye nolutsha oluvela kumaleko awahlukeneyo abantu; Ukutsala abantwana abeza kwimeko yobuntu, iinkedama.
I-Coca-Cola iRussia kunye ne-Elena dishinbayeva zinika amabala emidlalo kunyaka omtsha ukuya kumakhaya abantwana abaneminyaka emihlanu yaseMoscow, i-St. Petersburg. Iindawo ziya kwakhiwa ngo-2016. Ukuza kuthi ga ngoku, isiseko se-elena sakha amaqonga kwicandelo leVolgograd, idolophu yaseLenca. Ngenxa yokuthatha inxaxheba kweCoca-Cola, isiseko singena kwinqanaba le-Federal.
Lilonke, kulo nyaka "IKrisimesi Caravan" iya kuzisa izipho zabantwana abangaphezu kwe-ories kunye neeshesi eziphakamileyo, amaziko okuvuselela kunye nezikolo ezikhwela iidolophu ezingama-73 zaseRussia. Ngaphezulu kwe-2000 amavolontiya eCoca-Cola. IRussia iya kunceda abantwana bave bekwimo yeholide kwezi ntsuku zobusika.
Eyona njongo iphambili yesiseko kukwenziwa okusebenzayo nokuziswa ngenjongo yenkcubeko kunye nezemidlalo kubomi babantwana kunye nolutsha oluvela kumaleko awahlukeneyo abantu; Ukutsala abantwana abeza kwimeko yobuntu, iinkedama.
Umngeni ophambili: Ukwenziwa kwendlela yokuphila enempilo yesi sizukulwana esincinci ngokubhekisele kwinkcubeko nakwimidlalo kunye nokudalwa kweemeko ze-FKI.
Iinkqubo zengxowa mali, ngaphakathi kweeprojekthi eziphunyezwayo:
"Umntwana ngamnye ufanelekile ukuba enze impahla" - le nkqubo ijolise ekudaleni iimeko zemidlalo enkulu yabantwana abaye baphambukela kwimeko yobomi obunzima; abantwana abavela kwiintsapho ezinengeniso ephantsi). Njengenxalenye yenkqubo, iiholide zemidlalo zibanjiwe, amaziko emidlalo ayakhiwa kwaye alungisiwe.
- "Inkokeli kwezemidlalo yinkokeli yobomi" - Inkqubo ijolise ekukhuthazeni ezemidlalo njengendlela yokuphila yabafundi kunye nabemi abadala, iiprojekthi zijolise ekuzinzisweni, ukufikeleleka. Inkqubo iyabamba ukhuphiswano, ukwakhiwa kwamaziko oluntu ezemidlalo kuyaqhubeka.
- "Inkxaso yethu yoyilo!" -Inkqubo ijolise ekuxhaseni iimbaleki ezincinci ezisele ziphumelele iziphumo ezithile zemidlalo kwaye zifuna ukuqhubeka nokuphuhliswa kwazo kwezemidlalo.
Ifoto enikezwe yi-Arhente ye-Arhente ye-CBACHART