Francise mubucuruzi bwubwiza nuburyo bwizewe bwumugore gukingura umushinga wacyo. Byongeye kandi, vuba aha izo nganda zamamaye cyane: Ndetse n'abatahuye n'umuntu nk'ubwo, hamwe n'uburyo bubifitiye ububasha buzagira intsinzi ijana. Kubera ko imyambarire myiza nubuzima bwiza bukura. Niba byahoze ari igitekerezo gikurikiwe no kugaragara kwe, gusura sitidiyo kadasanzwe na salon - ubu ni uburenganzira bw'abakire, muri iki gihe hashobora kuvugwa ufite icyizere ko ubwiza bw'abaturage bukoreshwa na serivisi nziza. Ubu busobanuro bw'Abarusiya kandi biterwa no gukomeza ku isoko mu bigo bitanga serivisi zibishinzwe. Isura nziza kandi nziza-nziza izakenera igihe cyose. Kubwibyo, nta gushidikanya ko francise mu murima w'ubwiza ari kimwe mu ishoramari ryiza cyane.
Nigute wabaho mu marushanwa akomeye? Igisubizo cyiki kibazo kiri, urashobora kuvuga hejuru: uburyo bwiza cyane ni ugufata francise. Ni iki ibyo bitanga rwiyemezamirimo Nowice? Mbere ya byose, inzitizi nkeya yo gutangira, kubura ishoramari rinini ryo kwamamaza, amaherezo, ubufasha bwa Franchisero mugukemura ibibazo bitandukanye bya kamere. Niba icyitegererezo cyibikorwa byo kwihangira imirimo gikenewe, noneho witondere kugira abashaka gukoresha iyi moderi kuri bo no gukora inyungu, bahindukirira igihagararo cyikirangantego.
Ubucuruzi bwubwiza ni bucuruzi rwose hamwe numugore wumugore, nibyo. Nubwo ingorane zose zijyanye no kwinjira ku isoko, guhuriza hamwe na sice yahisemo, urugamba ruhoraho rwo guhatanira. Abagore b'ubucuruzi bugezweho ntabwo ari bibi, kandi akenshi baruta abantu, bazi kumena imyumvire, guhora bakomeza ukuboko kuri pulse. Byongeye kandi, bazi abakiriya babo kandi bakeneye ibyo bakeneye.
Biragoye kwishora mu bucuruzi "bwiza"? Nibyo, ntabwo byoroshye - nkabandi. Birashoboka gukuramo amafaranga kuva mubwiza? Nyir'urusobe rwa Sitidiyo ya Cosmetic Yera Mary Milyakov kandi uburambe bwe bwemeza ko "yego," nubwo intangiriro yo gutangira ishoramari. Imiterere yubufatanye nigiciro cya pake ya buri mufatanyabikorwa buri rwiyemezamirimo ahitamo mubushishozi bwayo, rwose gusuzuma ubushobozi bwayo no gukenera isoko ryaho kubikorwa byubwiza. Ishoramari risigaye niryo ryo gusana ibibanza, gutegura ibikoresho nkenerwa, guhitamo no guhugura inzobere. Naho amarushanwa akomeye, hano gusa: umuntu wese azacira urubanza umukiriya.
Birumvikana ko ibibazo byatsinzwe bibaho - ariko ibi bibaho niba ba nyirayo badakurikiza ibyifuzo nikoranabuhanga batabanje gutanga isosiyete murwego rwasinywe. Kubwibyo, ntibikwiye gusuzugura hano - bizaba bihenze kuri wewe ubwawe.
Ubucuruzi ku bwiza, nkuko imyitozo yerekana, ni amahirwe akomeye yo kumenya, mugihe ushimishwa nukuri mubikorwa ubwabyo. Nyuma ya byose, ibisubizo byimirimo yawe itsinze biragaragara muburyo busanzwe - haragaragara.