The hype began on September 23. On this day, the UN Summit on Climate Measures was opened in New York. Among the serious scientists, 16-year-old Swedish economist Greta Tunberg spoke on it, after which the girl herself became almost the most discussed person in the world.
"You stole my dreams and my childhood with your empty promises, but I was still lucky," said Greta to all adults. - People suffer, people die, whole ecosystems swear, we stand on the threshold of mass extinction, and everything you can talk about is money and fairy tales about infinite economic growth. How dare you?"
Greta Tunberg - a schoolgirl that made the whole world talk about yourself
Photo: twitter.com/gretathunberg.
The Greta's performance was like a broken bomb. While many argued, who she, Greta, is really a non-uniform schoolgirl or carefully verified PR project, Tunberg managed to: attract attention to the problem.
In fact, the fact that we are threatened by an ecological catastrophe, it is said for a long time. In a special report released by the UN Intergovernmental Group on Climate Change (IPCC) in 2018, it is argued that humanity has a little over 10 years old to reduce the increase in the average temperature to 1.5 ° C relative to the corresponding indicator of the pre-industrial era. If this threshold is exceeded, the risk of flooding, droughts and extreme heat will increase significantly.
So people who have been thinking for a long time, but they are trying to somehow change the existing state of affairs. It is no coincidence that after all, bypassing a few years ago, the new word "ECOSEXALS" was introduced - as if emphasizing what to look at everyday life through the prism of ecology is now sexually. Among those who show their example is to take care of what we are waiting for tomorrow, a lot of world stars. For example, George Clooney agitates for independence from oil and petroleum products. The exhaust gases produced by cars and aircraft make increasing harm to the environment, "Clooney convinces. Therefore, he has long moved to a car with an electric motor and actively delivers an example to others. The actor even agreed to shoot in the film "Siriana" just because the corruption of oil officials exposes in the picture.
George Clooney agreed to shoot in the film "Siriana" just because the corruption of oil officials exposes in the picture
Frame from the film
Colleague Clooney, Hollywood Diva Daryl Hannar calls on all boycott products produced by non-ecological ways. And Daryl regularly posts the release of an online show on environmentally friendly products and the right way of life. Well, so that the word does not disperse with the case, she pursuing cotton itself, from which they subsequently produce environmentally friendly clothing.
Cameron Diaz not only drives a car with a hybrid engine and wears clothes from ethical grades, but also carries "green" ideas in the masses. So, she put a rigid condition to producers of the cartoon "Shrek": or they raise ecology issues in the fourth part of the net, or Cameron refuses to voice Princess Fiona.
Susan Sarandon is generally a real eco-fighter. She constantly takes part in rallies and pickets, openly opposes the war in Iraq, is engaged in charity and protects nature. True, her concern for nature acquires several strange forms. For example, in order to save water and preserve natural resources, the actress is washed only once a week, exclusively under the shower and no more than five minutes.
Fashion and Beauty World
Today, almost all fashionable houses have already abandoned natural fur. And one of the first to which at first looked with bewilderment was Stella McCartney. All clothes from the collections of the BB of the fashion house are made of plant origin on environmentally friendly production. A series of natural author's cosmetics Care by Stella McCartney beats sales records. Moreover, at one time Stella insisted that the London Boutique Stella McCartney worked on the alternative energy of wind turbines.
In the beauty sphere, also clearly visible movements towards environmental protection. Increasingly, brands refuse to test their products on animals, use extracts from plants that are grown and processed under certain conditions, and the cosmetic container is produced from natural materials (after all, it is much easier to dispose of it).
Some adepts of all environmental are confident that the products of a number of stamps need to be simply ignored. For example, Gwyneth Paltrow has repeatedly opposed synthetic components in cosmetic products - after all, according to the words, they contribute to a number of diseases such as cancer, autism, Alzheimer's disease and Parkinson. And she also encourages the use of only those beauty products that have an eco-certificate - an official document that produces those products, production and use of which will not harm the environment.
Brand Love Beauty and Planet work hard to decrease the carbon trace
Today, the Pelutor has something to choose from: brands that follow Environmental principles is becoming more and more. And they do not just carefully select the ingredients coming from certified environment-saving sources, but go even further. For example, the Love Beauty and Planet brand, which is popular in many countries, and not so long ago and has come to Russia, it works hard to decrease the carbon trace. For this, they contribute 40 euros for each extra carbon ton to the carbon emissions tax fund, the means of which go to support programs aimed at reducing carbon and waste emissions in landfills.
Beauty to QNET - eco-friendly (they are completely organic, do not contain harmful components, are not tested on animals, placed in the packaging that can be recycled), but also outside the production of employees try to adhere to the same principles. To cut down less trees, Qnet abandoned the internal paper office work. By its products, the company helps purify water and air. In addition, Qnet strives to protect the environment from plastic - material that decomposes on average for 500-1000 years. The company's main office refused to use things from this material. The other day in Almaty, the QNET team led by Ceo Malu Kalusa collected plastic and other waste on Lake Parhac. After cleaning, the garbage was sorted by fractions and aimed at recycling. And in June, the team of independent representatives from Berdsk with the support of the city administration during the volunteer action was purified by one of the city beaches. About 50 bags of glass and plastic were collected.
The other day in Almaty, the QNET team led by Ceo Malu Kalusa collected plastic and other waste on Lake Parhach
"Pollution of nature, an increase in the number of waste - a consequence of excessive consumption and a global challenge, abandoned humanity. We understand that due to our actions will not disappear the giant trash can in the Pacific Ocean. However, we, like Antoine de Saint-Exupii, learn the "art of small steps" on the way to a big goal. We want to contribute to the protection of nature and show an example of new generations, as needed to be consciously and tremendously to the environment, "notes the CEO of Qnet Male Kalouse.
"Nature pollution, an increase in the number of waste - a consequence of excessive consumption and a global challenge, abandoned by mankind, notes the CEO of Qnet Male Kalouse. - We understand that because of our actions will not disappear the giant trash can in the Pacific Ocean. However, we, like Antoine de Saint-Exupii, learn the "art of small steps" on the way to a big goal. We want to contribute to the defense of nature and show an example of new generations, as needed to be consciously and relevant to the environment. "
So the eco-friendly beauty brands is becoming more and more. And, by the way, it will be possible to get closer to some of them from October 5 to October 13, as part of Live Organic Week. This is a unique week of useful discounts, uniting high-quality eco-friendly brands throughout the country. Within seven days, it will be possible to buy natural and useful products, organic cosmetics and zozh products with large discounts, to enjoy special offers for services and receive "spiritual gifts" in the form of tasting sets, cosmetics probes, certificates for training and master classes.
"We believe that supporting and developing ethical and environmentally friendly projects, we involve consumers in a conscious life, which will allow them to take care of their children best, - says Natalia Kozlov, the ideologist of the Live Organic Week project. - Our programs contribute to the development of the Green Industry in Russia. Every year we raise the bar and attract even more participants to our movement that combines the care of the health of people and the environment of the planet. "
Increasingly, brands refuse to test their products on animals, use extracts from plants in their composition
Photo by Bee Naturalles on Unsplash