BB-cream: one for everyone!

Anonim

Why suddenly there was such an incredible excitement around BB-creams and what, actually, they represent themselves? And how is it generally decrypted this strange and for many incomprehensible abbreviation? There are several interpretations: Blemish Balm, which means "balsam from imperfections", Blemish Base, that is, "base from imperfections", and Beauty Balm, simply put - "Beauty Balm." You might think that this is a familiar corrector or a tone cream, which masks flaws, is only filed under a new advertising "sauce". However, this is not the case.

Despite the rabid popularity in Asian countries, the invention is European, more precisely - German. The progenitor, if you can put it, the current BB-cream was created in Germany specifically for patients who have suffered a plastic surgery or a complex cosmetic procedure like laser grinding. It contained components, helping skin healing, and tint pigments of natural origin for disguise scars and other "roughness". From the medical sphere, the means safely moved to the cosmetic industry due to the efforts of enterprising Koreans, Japanese and Chinese. They greatly improved the cream, adding sunscreen filters and contributing to bleaching and moisturizing the ingredients. Traditionally, in these countries, many women have a problem skin, so it is not surprising that the novelty came to the yard and instantly became a hit. One small tube replaced a whole battery of care products. Convenient and very fiscal.

Over time, BB-creams learned in Europe. And, after reading the laudatory feedback on the net (a huge number of sites and blogs are devoted to the so-called Bibishkam), beautiful ladies began to order them through online stores. Other ways to purchase a cherished bottle just did not exist, well, except that it was possible to fly to Korea or Japan in the Beauty tour.

Meanwhile, BB analogues have already existed on the European market, only these funds were called differently and no excitement around them was not observed. "Matting", "giving the bronze tint", "with a toning effect" - creams with such characteristics appeared in the late eighties, but they did not become bestsellers. The first swallow was a Phyto-Hydratant's phyto-hydrattant phyto-hydratant capete cream based on essential oils and vegetable extracts, released in 1989 by Sisley. He had a light texture and combined the dignity of the daily moisturizing care and a tone cream. Later, similar products appeared in the Arsenal Lanco ^ Me, Chanel, Clarins, Christian Dior, by Terry, CLINIQUE. The demand for them is traditionally increasing in the warm season, when the tone cream goes "to the wintering" in the refrigerator and want to replace it with something lighter. Nevertheless, many of these companies in the present spring succumbed to "Asian syndrome" and released BB-creams. Only in comparison with its oriental "brothers" they have a significantly easier texture and do not whiten the skin (European women, unlike Asian, do not chase after this). So what, the difference is asked, then the difference between the already existing tinting creams and "bibes" and is it at all? Involuntarily occurs the idea that there is a competent marketing stroke. And we must admit some of the share of truth in this still there. Expert the laboratory of the French company Garnener helped all points over "I" Caroline Lembr Lemoan.

Tell me what these BB creams are.

Caroline Lembr Lemoan : "BB-cream is a new generation tool, a complex product that significantly exceeds the efficiency of conventional creams. In fact, it is a multifunctional cream that combines the benefits of care and makeup, which lines skin tone and gives her radiance. And thanks to the active ingredients included in its composition, it moisturizes, helps to smooth out small wrinkles and protects against the effects of ultraviolet. "

Nevertheless, how does bb-cream differ from the tonal?

Caroline : "In the fact and the uniqueness of the novelty that it is not similar to the usual means of makeup, the main function of which is reduced to the disadvantage of disadvantages and alignment of the tone of the skin. The BB-cream is not limited to this - it provides not only a momentum effect, but also long-term. To develop a formula in which two of these complementary properties would get, careful research was required. It is worth noting that the texture of the BB-cream is lighter than the classic tonal, so that he is almost impaired on the face. Yes, and the range of shades is different from the tonal means - many of them are as close as possible to the natural color of the skin. "

Well, BB-creams really differ from toning, but they will still not replace full care. Despite the content of UV filters, relying in summer to one BB, neglected by sunscreen, is not worth it. Ideally combine the "Bibishka" with moisturizing serum. Summing up, it is impossible not to note the main advantage of this miracle: in our rapid century, when every minute, BB saves time, allows you to quickly apply makeup and run further on urgent matters.

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