Studying the roots of each myth, unwittingly feel like an archaeologist, looking for the remains of ancient animals. Sometimes in the heads of people there are so original thoughts that the diva is given. So, according to the study of the site InsuranceQuotes.com, engaged in comparison of online insurance, 44% of Americans are sure: the auto red car is expensive than the car other coloring. Where did people take it from? Womanhit understands color psychology and dispels the myth that red is typically female.
Let's start with bare statistics
The iSeecars website conducted a study on preferences in choosing when buying used cars. It turned out that there is a significant gap between the floors, when it comes to choosing the color of the car, and men in this respect are more original. Male buyers by 12.3% more often chose auto red cars than women. Surprised? And although the most popular in the US still remains white, men are still more prone to the choice of bright shades - similar statistics are observed, for example, with respect to orange color, which women will choose almost 12% less frequently than men.
Male buyers by 12.3% more often chose auto red cars than women
Photo: unsplash.com.
What is the reason?
Specialists associate it with the interest of men to sports cars, which are often produced in bright shades. The speed and passion are invariably associated with red, and what, as not a car with a powerful engine, will be a desire for a guy? Just! Returning to statistics, Cheatsheet.com writes: "Compared with an average indicator of 36 days for the sale of used cars, red-based models were required for 4 days more to find a new owner."
Entertaining facts
1. The red car is most likely not hijacked. HOTCARS.com specializing in auto website advises to buy auto red cars, because they are rapidly hijacked: "Yellow, red, orange, brown and green cars with a smaller probability will be stolen, and blue, black, silver, white and gray - with a greater probability " This is partly due to the high cost of selling a used car of the neutral shade, while over the red machine after the parsing will have to work on painting.
2. Red red cars lose less in price. The search engine Autolist.com analyzed 3.3 million used cars to determine whether there is a connection between the color and the cost when resale. As it turned out, the red is the most expensive color, which is worth an additional × 338 dollars when buying in a car dealership. But at the moment of resale, the car will lose less, although it will be sold a little longer, as noted above.
The third place for the danger occupies red: amazing, but the red color is difficult to see at night
Photo: unsplash.com.
3. Good visibility during the day and bad at night. Many experts noted that light cars contrast with the background color and more noticeable. As a result, light cars are less in the accident. To check this theory, the Center for Accidents Research at the University of Muarc (MUARC) compared the number of accidents of dark cars with the number of accidents of light vehicles. The leader in the number of accidents turned out to be black. The third place on the danger occupies red: amazingly, but the red color is difficult to see at night, and it is not very well distinguished, unlike close yellow or orange. Red cars can be combined with sirens, stop signs, colors, road traffic and stop signals. In the daytime there is no such risk - red is well noticeable on the road.
How do you like these data? Write in commumatar, what other colors you would like to see a similar statistical selection.