A lokacin sun wuce lokacin da ake buƙatar alama ta mutum kawai ga mutane da aka sani kawai. Yanzu, lokacin da duk kafofin watsa labarai ke magance duk abin da ƙwararru ke buƙatar da wasu ƙwararrun masu dubawa tare da masu sauraro: daga wani mai gyara gashi da massiyaci a kan ManaCaka zuwa Manajan Samfurin a B2B.
Masu sauraro ya yi imanin ya fi wanda ya fi kamfanin. Sojojin da yardar kansu suna juya zuwa ga masu sana'a waɗanda suka ba da shawarar da saba, kuma kada ku damu su sayi kayan da suka gani a Instagram daga mashahuri. Irin wannan shawarwarin mutum yana haifar da amincewa da mutane suna godiya ga ma'anar dangantakar mutum da mutum daga wanda suka sami shawarwarin.
Maryamu na mutane, kamar Steve Jobs, Mary Kay, Richard Branson, Este Laudder, Ilon Mask. Mun ce "iPhone" da kuma tuna Steve Jobs, zamu iya siyan kayan kwalliya da karanta suna da sunan shahararren kamfani a kan marufi.
Da farko ka kirkiri alama, sannan alamomin ke yi maka. Wani lokaci mai tsawo ne neman aiki, babu wani fanko wofi sake ci gaba, kuma akwai kwararru masu kwararru waɗanda ke gano wuraren aiki.
Wajibi ne a fili sanin menene masu sauraron ku. Idan ka yanke shawarar cewa masu sauraron ka kawai "maza da mata ne daga shekaru 20 zuwa 50 waɗanda suke da kuɗi," Gina samun nasarar kamfen na nasara ba zai yi aiki ba. Mutane na son masu rubutun ra'ayin yanar gizo don roko musu da kaina, kuma kwararre zasu iya magance wannan matsalar. Sabili da haka, yana da matukar muhimmanci a koyi masu sauraron ku da kuma samar da kayayyaki da abun ciki, tuntuɓar nata da kaina. Wannan yana buƙatar ingantaccen bincike na kasuwanci, aikin manajojin da kasuwancin intanet. Amma da farko, yana yiwuwa a aiwatar da kanta, yana haifar da tattaunawa da masu sauraron su, masu hankali suna amsa bukatunta.
Me ake buƙata don gina alama ta mutum?
1) Sanin ƙarfinku da kasawar ku. Misali, kuna da kyau a wasu irin kasuwancin, amma ba m a waje. Don haka, ya zama dole don mai da hankali kan iliminku, ƙwarewa da ƙwarewa, amma ƙasa da jigilar masu sauraro tare da kai da ƙoƙarin inganta bayyanar.
2) Kayyade dabi'u da muhimmin falsafar. Misali, kai ne Vegan ko mata ko mai goyan bayan iyaye na halitta - mutanen da ke da takamaiman ra'ayi kan rayuwa koyaushe jawo hankalin sosai.
3) haifar da kyakkyawan suna. Wato, ya kamata a san cewa ba karya ba, kuma gabaɗaya, ka ɗauki alherin da yake mai kyau. Amma tuna cewa yanzu a cikin jama'a cewa "baƙar fata" ga wasu na iya zama "fari" ga wasu, da kuma mataimakinsa.
4) Kiyaye hanyoyin sadarwar zamantakewa, zama mai aiki akan Intanet. A lokaci guda, hanyoyin sadarwar ku na zamantakawar ku yakamata suyi kyau game da kai a matsayin kwararru, sabili da haka, ƙananan hotuna daga ɓangarorin giya da marasa matalauta.
5) Juya a cikin da'irar ƙwararru. Duk da haka ka yi magana da mutanen sana'arka, da ƙarin amfani dangantakar haɗin kai, da abokan ciniki zasu fara ba da shawarar ku a kan "Rediyon Saraafan".
Idan ka yanke shawarar gina alama ta mutum, kana da ayyuka da yawa, amma zai biya fiye da yadda, saboda kuna jiran kariyar ƙwararru, nasarar zamantakewa da kuma babban ci gaba. Babban abu shine a dauki karar tare da cikakken nauyi kuma bai daina ba.