One of the best metropolitan beauty clinics is Belle Allure - this summer celebrates its 10th anniversary. It all started with one Cabinet of Cosmetology, where the director of the Elena Vasilyeva clinic worked almost alone. But today, the Belle Allure clinic, located in one of the old metropolitan mansions, has its own permanent pool of customer fans and fame not only among Russian Butyigolikov, but also abroad.
Elena Vasilyeva began when he didn't even have such a profession - a cosmetologist. And today, wherever I throw a look, offer cosmetology services. But the BELLE ALLURE Institute, founded in 2007, from the first days of its existence, took his own niche in the "beautiful" business and dignitates until now, ten years later.
"Sure, At first, my thoughts were visited - Elena Vasilyeva says. - Because it was very hard. We can say that I worked for free - only with the expectation for the future. So it was about two or three years. But we somehow coped ... Yes, and now there are also their difficulties. The beauty market is very saturated. There is a lot of clinics, many new drugs. In addition, the client is now very demanding. If in Europe the patient comes to the doctor and gets some recommendations, then it usually does not occur any questions. And if it suddenly arises, it will look at it with surprise: you came to the doctor, what kind of questions? We also have before the specialist appears, the patient will examine the entire Internet, read all the reviews, will visit all the forums. Comes and starts examining you. And it also needs to be considered when working. "
Thread hopes
When they call the name Elena Vasilyeva and the name of the Belle Allure clinic, then the first associations, of course, with the threads of Resorblift. After all, Elena is the head coach on the risorblift threads at the world level. It is that the doctors themselves are going to her, when they understand that they are also time to engage in their appearance, and foreign experts come to her today to take effect.
«About the threads I first heard at one of the congresses in Paris - Elena Vasilyeva remembers. - And since it has already worked with drugs, as part of which polyolic acid, it immediately realized that this is a real breakthrough. On the one hand, polyolic acid is a unique biodegrading hydrophobic drug that starts the metabolic processes in the dermis, due to which it occurs. On the other - thread, also with notches. That is, there is fixation at the expense of these notches and a uniform distribution. Of course, I immediately caught fire for the idea of bringing these threads to Russia. I concluded the contract, convinced that in our Russian market this drug is absolutely necessary. In 2011, we officially registered Resorblift threads on the territory of the Russian Federation. "
Of course, everything was not so fast. By concluding the necessary contracts, Elena Vasilyeva first studied in France, then - already here, in Russia, at the exit seminars of the French doctor. And only later, after time, the brethren and training breeders moved to Elena itself. And today she is the head coach on Resorblift not only here, in Russia, but in general worldwide. Already overseas doctors learn from her, inviting to seminars around the world.
Pride of the clinic
However, not only the threads are proud of the clinic. Here, for example, is The only triwings device in Russia, which is also the first LED Laser Laser Laser . It allows you not only to return your youth, but also to cope with acne and scars. Triwings combines five light waves. The program and the impact force are selected individually depending on the problem. With the help of a chemical reaction activated by light energy, there is a selective effect on the fabric that needs it. Scientific work and clinical triwings tests have proven safety and efficiency of LED treatment.
Genetic passport
Another BELLE ALLURE clinic service helps learn about themselves what long hiking doctors will say. This is a genetic passport. As you know, what we, 70% solve genes. And only the remaining 30% form a lifestyle, nutrition, the environment. It is because of the fact that each of us is individual, it is impossible to compile general nutrition principles and lifestyles in general. "The genes carry information not only about the color of hair, eye, they are also responsible for the diet and tolerance to physical exertion," Elena Vasilyeva explains. - It is known that the energy supply of the body is stored in the form of fat, which is the main mass of overweight.
The accumulation and consumption of fat stock in the body goes from different people at different speeds, while the accumulation of overweight mainly can go with the consumption of products rich in carbohydrates, or, on the contrary, products rich in fats. This is largely determined by human genetics.
On the other hand, the body's reaction to exercise is also determined by genetically - in order to part with undesirable kilograms, someone without a special result exhausts themselves with workouts, and someone sufficiently moderate loads.
Knowledge of genetic features helps to determine which foods need to be limited and what intensity of physical exercises is considered sufficient to launch the fat burning mechanism . In order for a person to follow the diet suitable for him, together with the results of the study and the recommendations of the specialist, a sample of the menu and an individual plan for the duration and intensity of physical exertion are compiled. We not only make a genetic test, but also give decoding which products need to be taken only in the morning, and which you can afford to yourself and in the evening. From what it is worth to refuse, and that, on the contrary, be sure to introduce into the diet. And you still need to understand that this test we are not only putting our figure in order, but we are talking about how to maintain health for a long time. "
On gold weight
And, of course, it is impossible not to say about the team. After all, no wonderful means will have a decent result in the hands of the unprofessional and just a middle pepper. Therefore, it is so important, especially in cosmetology, Find the "Right" Master . Doctors in their clinic Elena Vasilyeva picks up very carefully. They are not so much, but each on the weight of gold. For example, an aesthetic-cosmetologist Irina Flyanin in 2014 received the title of "Best Cosmetologist" during the Specialists in Israel. And the name of the Endocrinologist's doctor, Candidate of Medical Sciences Svetlana Kudryakova is known all over the world. She is the author of more than sixty publications in domestic and foreign medical journals, co-author of the leadership for doctors in diabetes, edited by Academician Ramne Dedova I. I., a member of the American Diabecological Association, which has foreign certificates for the treatment of the pathology of the thyroid gland (including during pregnancy, sugar diabetes, obesity, pathology pituitary gland, germ.
Go to return
It is believed that the success of each enterprise depends on what Percentage of "returning" customers . No matter how surprisingly, the Belle Allure clinic, which celebrates its decade, has patients who are together and more than ten (!). Paradox? By no means. Most of them began working with Elena Vasilyeva, when the clinic was only in the plans.
"It's very nice that there are a lot of patients who are with me even more than ten years old," says Elena Vasilyeva. "But I also nice that our patient base is constantly replenished." Not so long ago, I accidentally found out that many coming to us on the recommendation of the auditory authorities. This is a very high score! You can imagine that one of the controlling agencies sends patients to you with the words: 'Go to the Belle Allure clinic, there will never do anything bad there. "
And recently the number of foreign patients has unexpectedly increased. This is partly due to the fact that Elena Vasilyeva is an international coach on the threads. But many customers come to pass other procedures.
"We have patients from Israel, from the Arab Emirates, England, France. They have all specialists at the reception, not only with me. This is an injection cosmetology, laser hair removal, and, of course, the RESORBLIFT threads. "